Development Overview

1. Initialization:

The first step is to get a good understanding of what the client would like to convey. We take many things into consideration: intended audience, timelines, budget, access to information, collaboration time, deliverable formats, etc. Then we proceed with a detailed proposal outlining everything from the cost to the delivery date. The next step is to construct a storyboard which acts as a rough blueprint for development.

2. Modeling and Creation:

We typically use 3D modeling programs to generate our graphics and animation. 3D Model creation is much like sculpting objects with clay, and can be very intricate at times. In addition to this digital sculpting, we frequently create custom texture maps which are applied to the 3D models like paint on canvas. Detailed modeling and texturing is usually the most time-consuming aspect in our industry but brings a level of realism unseen using any other medium.

3. Animation & Rendering:

Once the 3D models are ready, it’s time to bring them to life one frame at a time. This step requires accurate timing and knowledge of object positioning, movement and reaction with other objects in a 3D world. Unlike cartoon animation, 3D objects can be animated with ease using keyframes. This can cut down on time substantially. Once the scene is animated, it is time to automatically compile the scene frame by frame by a process called rendering. This process is much like converting your film into pictures with vivid coloring, life-like shadows and reflections.

4. Post Production:

This is the final step and involves general editing and finalization. Based on the client’s needs, we can add professional narration, sound effects, background music, captions, labels and scene transitions. There are numerous deliverable formats available including CD/DVD, streamable web media, and PDA.